Question

Personal selling process

21 Dec 2024
Answer :
Word Count : 253

Personal selling is a direct form of communication where a salesperson interacts with potential customers to influence their purchasing decisions. The personal selling process consists of several key steps:

  1. Prospecting: Identifying potential customers (prospects) who might have a need for the product or service being offered. This step involves research and data gathering.

  2. Pre-approach: Preparing for the first meeting ____ ____ _________ _________ _________ ______ __________.
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