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Herbert A. Simon made a significant contribution to administrative thought by explaining decision-making as the central activity of administration. He rejected the traditional idea that administrators are completely rational decision-makers who always select the best alternative. According to Simon, decision-making is closely connected with human behaviour, limited rationality, and the choices made under conditions of incomplete information. Simon viewed choice as the essence of decision-making. In an administrative organisation, individuals constantly face situations in which they have to choose one course of action from several alternatives. The decision process involves identifying a problem, determining possible alternatives, examining their consequences and selecting an _____ _________ ____ __________ ___ ____ _________ ______.
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