Solve your IGNOU Doubts
Solve your IGNOU Doubts
Question:

What are the basic objectives of Labour laws? Comprehend the categorization of different labour legislation with the help of examples.

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Question:

Discuss the emerging issues and challenges related to trade union and international industrial relations in context of MINC

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Question:

In a country that is high on power distance, people generally expect and accept differences in power as appropriate. Discuss equity theory in the context of a high-power difference society.

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Question:

Briefly describe any five compensation management approaches adopted by MNC's.

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Question:

Formulate the human resource strategies opt for licensing and franchising strategies to enter foreign markets.

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Question:

Why do cultures differ from cach other? Write down the similarities and differences of Indian and Japanese culture in context of IHRM

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Question:

 

What are the different place utility preferences that rural consumers display? Do these preferences vary across product classes? Discuss the implications for their preferences for marketers.

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What are the communication concepts that must be borne in mind while communicating to the rural audience? Illustrate with examples.

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Do you agree that stripped down versions for rural markets at a lower cost or similar cost structures but smaller quantity can be effective as alternate strategies? Comment

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Question:

 

Identify the key differences in the environmental factors affecting buyer behaviour for rural and urban markets.

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What are the implications of the rural-urban income disparity for marketers? How does it affect rural marketing? Comment with suitable examples.

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Question:

Today, non-stone retailing is in the forefront of every retail business. Discuss the statement by identifying/picking up any two non-store retail businesses of your choice which have been successful in relation to their brick and mortar stores.

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Discuss the importance of sourcing as a key function of retailing. Explain the process of sourcing in a logical sequence.

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Question:

Define and explain the term atmospherics in retail marketing mix. Explain with suitable illustrations the store lay out and visual merchandising as key constituents of retail atmospherics.

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Question:

 

Why is merchandizing assumes greater importance in organized retailing. Discuss.

Pick up one garment retailer and another premium footwear brand and discuss their merchandising activities such as sourcing merchandising planning and supply chain issues pertaining to their respective business.

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Discuss the significant role that locational decisions play in the context of retailing. Elaborate the major influencing factors that you would consider in deciding a location for a fast food joint catering to young working professionals in any metro city of your choice.

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Question:

 

Identify and discuss the major retail activities that a retailer needs to consider to operate their business. Comment on the consumer behavior or patterns that a retailer ought to consider to attract their target customers.

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Question:

 

Briefly classify and discuss the retail formats with suitable examples. Highlight their advantages and caveats for each of these formats.

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Question:

 

In the last two decades the retail sector in the Indian context has made a remarkable dent with exponential growth there by substantially contributing to the Indian economy.

 

In the light of the above statement you are advised to seek the help of secondary data sources, the internet sources etc. and collect as much data as possible with regard to the sector in question. Prepare an exhaustive essay on the key driver/triggers to the growth of the sector. Besides, the strength and opportunities you may also look as the threats and weaknesses if any, and report the same. Justify and support with data and figures wherever they deem fit.

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Question:

Watch two episodes from an Indian web series on platforms like Netflix, Amazon Prime, or Hotstar. Compare how storytelling, character representation, and production quality differ from traditional Bollywood films or TV serials. Additionally, speak to at least one regular OTT viewer to understand how their viewing habits have changed.

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