What are the elements of visual merchandising? Discuss the steps to be followed in effective visual merchandising.
Visual merchandising is a crucial retail strategy that maximises the aesthetics of a product with the intent to increase and maximise sales. A visual merchandiser plays a critical role in the look, feel and culture of a brand. If visual merchandising is done well, it can create awareness whilst ____ _____ _____ _________ _____ ___ ______.
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