List the principles of portfolio design. Discuss planning and building portfolios in detail.

Seven Principles of Design

Contrast

Contrast in design refers to how different things look, and yet how they go together to create a cohesive scene. Contrast of tone is black versus white, while contrasting colors are in opposite positions on the color wheel.

Emphasis

Emphasis is how apparent things are made in the composition. Hopefully, the parts you want to be prominent are made clear and impactful. When the emphasis is done right, it's not noticeable. The viewer walks away with the message the photographer or artist intended. But when it's not done well, it's clear that something is wrong. The viewer received a different message– the thing that was supposed to be noticed was missed.

Pattern

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