Explain the need for sales Organisation in a FMCG company of your choice.

In the fast-paced and competitive landscape of the Fast-Moving Consumer Goods (FMCG) industry, the need for an efficient and well-structured sales organization is paramount. A sales organization serves as the driving force behind the success of an FMCG company, playing a pivotal role in achieving revenue targets, expanding market share, and maintaining customer satisfaction. To delve deeper into this topic, let's examine the reasons why a robust sales organization is indispensable for an FMCG company, taking a hypothetical case of XYZ Company.

1. Product Distribution and Market Penetration:
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