Question

Explain the key roles in organizational change. How do the internal resource persons help consultants in bringing about change?

22 Apr 2025
Answer :
Word Count : 507

Organizational change is a complex process that involves the coordinated effort of several key roles. Each role contributes to planning, implementing, and sustaining the change process, making it essential to understand their functions and interactions. These roles are typically categorized into change agents, sponsors, targets, internal resource persons, and external consultants.

Change agents are the individuals or groups responsible for initiating, managing, and driving the change process. They may be either internal personnel or external consultants. Their main responsibility is to design the change strategy, communicate the vision, mobilize support, and address resistance. Change agents often act as facilitators and motivators, ________ ___ _______ __________ _____ _____ ________ _____ __________.
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