Question

Discuss the challenges to retailing in India.

08 Jan 2021
Answer :
Word Count : 786

Common Challenges Faced by Retailers in India -

Unorganized Markets
The retail sector in India has been unorganized for a long time. There is no standard procedure and planning that would aid a retailer in establishing and running its business. Small and medium-sized retail outlets and stores are set up here and there, and the lack of planning serves to be a drawback for the big retailers.

Cost Factor Due to Large Supply Chain
When a retailer sets up its outlets in the urban localities, sourcing the materials from the remotest parts of the country becomes a gigantic task. There is no direct contact with the farmers, producers, and manufacturers. This makes way for middlemen that increase the size of the supply chain and thus the overall costs. Now, if the same item is available from a local retailer for a lower price, why would someone choose a retail giant to buy the same product

Maintenance Cost
Paying a large number of employees who manage the stores, help with the purchases & sales, and are involved in various types of management operations is a factor that is not the same ___ __________ _______ ___ ____ ________.
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