Production Concept

The production concept in tourism marketing focuses on the idea that consumers will prefer products that are widely available and inexpensive. This approach is based on the assumption that if a tourism service or product is produced at a low cost and is easily accessible, demand will naturally increase. The primary objective of this concept is to ensure high efficiency _____ ______ ___ __________ ________ ___ _______ __________ _____ _____.
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