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Organisational Development (OD) is a structured, systematic approach aimed at improving organisational effectiveness and facilitating personal and organisational change through the use of behavioural science knowledge. It is deeply rooted in humanistic values and takes a holistic view of organisational functioning. The primary aim of OD is to align the organisational structures, strategies, people, and processes with the ever-changing internal and external environment. Organisational development is not a one-time intervention; rather, it is a continuous and ongoing process. Goals of Organisational Development The primary goals of OD are multifaceted and interrelated. These goals aim at enhancing organisational performance, building capacity for future change, and promoting the well-being of employees. 1. Improving Organisational Effectiveness: One of the fundamental goals of OD is to enhance the overall performance and effectiveness of an organisation. This includes improving productivity, efficiency, profitability, and competitive advantage by aligning resources and processes with strategic goals. Effectiveness is measured not only in financial outcomes but also in employee satisfaction, innovation, and customer satisfaction. 2. Enhancing Employee Development and Satisfaction: OD emphasizes the importance of human capital in organisational success. It aims to foster a work environment that promotes learning, personal growth, job satisfaction, and motivation. Interventions like training programs, leadership development, coaching, and feedback systems are employed to help individuals realize their potential and feel valued. 3. Fostering Organisational Change and Adaptability: In a dynamic environment, adaptability is crucial. OD seeks to make organisations more flexible and responsive ________ ___ ___ ___ __________ ___ ________ ______.
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