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Value addition in flowers refers to the process of enhancing the economic and aesthetic value of fresh flowers by transforming them into diversified products that have longer shelf life, improved utility, and higher market demand. Instead of selling flowers only in loose or cut form, they are processed into decorative, aromatic, or preservative products. This approach reduces post-harvest losses, increases profitability for growers, creates employment opportunities, and meets the changing preferences of consumers. Value addition includes drying, extraction of essential oils, preparation of floral crafts, natural dyes, perfumes, garlands, bouquets, and other ornamental items. It plays a crucial role in floriculture by ensuring better utilization of surplus flowers and stabilizing prices during _____ __________ _____ ___ _________ ______ __________.
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