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Commercial advertisements play an important role in modern mass communication because they connect producers, brands and consumers across linguistic and cultural boundaries. When a product is marketed in different regions or countries, translation becomes necessary to communicate its information and persuasive appeal in the language of the target audience. In the context of Anuvad aur Jansanchar, advertising translation is not merely a linguistic activity; it is a process of adapting a message according to the cultural, social and communicative expectations of the target audience. The primary ________ ____ _______ _______ _______ __________ __________ ____ _____ __________ ____ __________.
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