Examine the various pricing objectives in the retails sector? Discuss any three pricing strategies used in retailing with a suitable example.

Explain the concept of corporate chain stores in the context of retail business? Pickup any corporate chain store of your choice and discuss its merits and demerits?

What is Modern Retail? Discuss its features, scope, growth, challenges and opportunities that are available in Modern Retail Sector?

Explain how Social Media marketing works and also explain social media marketing tools with suitable examples?

Define Media plan? Explain the key factors that a media buyer should consider before buying media?

What are the various tools and techniques for Sales Promotion? Discuss various steps followed to achieve the intended purpose of sales promotion?

IMF

Define Advertising? Discuss the major objectives of Advertising that firms do consider and why?

Components of Price

Identify and discuss the elements of IMC that a passenger Car Company can employ in promoting their maiden e-car in the Indian Market?

International Marketing Research Process

Discuss the role of Social, Ethical and Environmental issues in International Marketing?

Briefly Explain the various combinations of Product and Communication strategies available to global marketers?

How is the WTO different from the GATT? What roles is the WTO expected to play in International Marketing?

Explain the nature and benefits of International Marketing?

Select any two Government Sponsored Socially Oriented Insurance Schemes and discuss the salient features of those schemes.

Discuss the concept and need of Corporate Governance for Insurance Sector. What are the key principles of Corporate Governance?

Visit the website of any Insurance Company and study the Health Insurance Schemes /products being offered by the company. Prepare a report on the important aspects of any one scheme in detail.

Select any two Micro Insurance Products and discuss about those products in detail.

Explain the concept of a Stock Index and its purpose. Also discuss the details about the construction and methodology of the S&P 500 Index, Dow Jones Industrial Average, FTSE 100.