Identify and discuss the elements of IMC that a passenger Car Company can employ in promoting their maiden e-car in the Indian Market?

Integrated Marketing Communication (IMC) is a strategic approach that ensures consistency across various marketing channels to deliver a unified brand message. When launching a maiden electric car (e-car) in the Indian market, a passenger car company can employ the following IMC elements:  

1. Advertising  
Advertising plays a crucial role in generating awareness and interest in the new e-car. The company can use television, digital platforms, newspapers, and radio to reach a broad audience. High-quality video advertisements showcasing the car’s design, technology, range, and environmental benefits can be aired on popular TV ___ __________ __________ ____ _______ _____ __________ _______.
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