“Objectives of the buying process at an operational level”

The buying process at an operational level in the context of *Buying and Merchandising-II* involves specific objectives to ensure smooth and efficient functioning of retail operations. The primary focus is to align procurement activities with business goals, ensuring the right products are available at the right time, in appropriate quantities, and at optimal costs. Below are the key objectives of the buying process at an operational level:  

1. Product Availability and Stock Management:  
   A crucial objective is to maintain consistent availability of products in stores to meet customer demand. Buyers need to forecast demand accurately and ensure stock levels are neither too high nor too low. This prevents stockouts that lead to lost sales and overstock situations, which increase holding costs.

2. Supplier Relationship Management:  
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