Explain with the help of illustration, why portfolio analysis is necessary for multi-product organizations.

Portfolio analysis is a vital tool in strategic management for multi-product organizations as it provides a systematic approach to assess and manage the diverse range of products or services they offer. This analysis involves evaluating the performance of each product or service in the organization's portfolio and making decisions based on their relative strengths, weaknesses, and strategic fit within the overall business objectives. Through portfolio analysis, companies can allocate resources effectively, prioritize investments, and optimize their product mix to enhance competitiveness and _______ ________ _________ ________ __________ ____ _________.
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