Explain the factors influencing technology selection.

The selection of technology in the context of radio writing, especially for Hindi radio (Radio Lekhan), is influenced by various factors. These factors ensure that the content is both engaging and effective in reaching the intended audience.

One of the primary factors is audience preferences. Understanding the demographic characteristics, cultural background, and language of the target audience is crucial. For Hindi radio, technology should be selected based on the audience's literacy ______ _____ _____ ____ ____ ___ ________ __________.
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