Explain the concept of category life cycle. Describe strategies for its different stages.

there are four stages to the product lifecycle:   Introduction, Growth, Maturity, and Decline.  

In the Introduction stage, you’re just getting your product off the ground, and the primary goal is to prove the product value and create demand.   In the Growth stage, ____ ______ __________ ____ _____ ________ __________ _________ ______ ________.
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