Discuss the various functions and structure of an advertising agency.

An advertising agency plays a pivotal role in the management of marketing communication and advertising for businesses across various industries. The functions and structure of an advertising agency are diverse, encompassing a range of activities aimed at creating and implementing effective advertising campaigns. Let's delve into the various functions and the typical structure of an advertising agency.

Functions of an Advertising Agency:

1. Market Research:
   Advertising agencies conduct thorough market research to understand the target audience, competitors, and industry trends. This information is crucial for creating campaigns that resonate with the intended audience and stand out in a competitive market.

2. Creative Services:
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