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Mass media has become an integral part of the everyday life of children in contemporary society. Television, films, radio, newspapers, the internet, social media platforms, video games and digital applications influence children’s thinking, behaviour, attitudes and overall development. From early childhood itself, children are exposed to a wide range of media content that plays a significant role in facilitating growth and development. While mass media has immense potential to contribute positively to children’s cognitive, social, emotional and moral development, it also carries several negative influences that can hinder healthy growth if not guided properly. Therefore, understanding both the positive and negative influences of mass media on children and the role of teachers in controlling its adverse effects is of crucial importance. One of the most significant positive influences of mass media on children is its educational value. Educational television programmes, documentaries, digital learning platforms and child-friendly websites help children acquire knowledge beyond the classroom. They support the development of language skills, general awareness, scientific thinking and creativity. Well-designed educational content can make learning enjoyable, interactive and meaningful, especially for young learners. Children are able to visualize ________ ________ ______ _________ __________ ________ __________ _______ ___ ___.
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