Question

Advertising and sales promotion

09 Sep 2023
Answer :
Word Count : 461
Aspect Advertising Sales Promotion
Definition Advertising is a paid form of non-personal communication intended to promote a product, service, or brand to a wide audience through various media channels. Sales promotion encompasses a range of short-term marketing tactics designed to stimulate immediate customer buying and increase sales of a product or service. It often complements advertising efforts.
Purpose - To create brand awareness and recognition. - To inform and educate consumers about a product or service. - To build and maintain brand image. _________ _______ ______ ____ _______ ________ _______ ____ ________ ___ ___.
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