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A prominent recent case of political advertising that has sparked ethical debate is the report about Meta approving AI-manipulated political adverts during India’s 2024 elections, which included content that spread disinformation, hate speech, and calls for violence targeting minority groups.([The Wire][1]) Using ethical frameworks—truthfulness, fairness, and social responsibility—we can analyze this advertisement’s implications. Truthfulness demands that political ads present facts accurately, avoid misleading representation, and disclose alterations such as digital manipulation. In this case, several adverts included manipulated images and AI-generated visuals or captions that portrayed false or exaggerated threats from minority groups against others. One advert falsely claimed a political leader wanted to “erase Hindus,” placed alongside a Pakistan flag—this is clearly a fabrication for emotional impact rather than grounded fact.([The Wire][1]) These ads failed truthfulness, not only by presenting false _______ _____ _________ __________ ___ _____ _______ ___ ____.
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