IGNOU PGDISM MMPB 5 SOLVED ASSIGNMENT

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MMPB 5 2025 - English

ASSIGNMENT

Course Code : MMPB-005

Course Title : Marketing of Financial Services

Assignment Code : MMPB 005/TMA/JAN/2025

Coverage : All Blocks

Note: Attempt all the questions and submit this assignment to the coordinator of your study centre. Last date of submission for January 2025 session is 30th April, 2025 and for July 2025 session is 31st October, 2025.

1. What is Marketing Mix ?Why is the marketing mix of services extended to include three more Ps .Explain the significance of people,process and physical evidence for financial services of your choice.

2. As a Branch Manager, Discuss the various strategies you will apply to attract customers in your branch.

3. Explain the concept of service quality, customer value and customer satisfaction in context of banking services.

4. Discuss the role of Financial Sector in the Indian Economy. List the various benefits of insurance investment and describe the strategies that can be used for effective marketing of Insurance Services.

5. Do you think the use of technology is changing the landscape of Indian Financial Sector? Describe the emerging technologies in the financial services sector and discuss their impact on user experience.

MMPB 005 (January 2025 - July 2025) - ENGLISH

ASSIGNMENT

Course Code :MMPB 005

Course Title : Marketing of Financial Services

Assignment Code : MMPB 005/TMA/JAN/2025

Coverage :All Blocks

Note: Attempt all the questions and submit this assignment to the coordinator of your study centre. Last date of submission for January 2025 session is 30th April, 2025 and for July 2025 session is 31st October, 2025.

1. What is Marketing Mix ?Why is the marketing mix of services extended to include three more Ps Explain the significance of people,process and physical evidence for financial services of your choice.

2. As a Branch Manager, Discuss the various strategies you will apply to attract customers in your branch.

3. Explain the concept of service quality, customer value and customer satisfaction in context of banking services.

4. Discuss the role of Financial Sector in the Indian Economy. List the various benefits of insurance investment and describe the strategies that can be used for effective marketing of Insurance Services.

5. Do you think the use of technology is changing the landscape of Indian Financial Sector? Describe the emerging technologies in the financial services sector and discuss their impact on user experience.

MMPB 005 (July 2025 - January 2026) - ENGLISH

ASSIGNMENT

Course Code

MMPB-005

Course Title

Marketing of Financial Services

Assignment Code

MMPB-005/TMA/JULY/2025

Coverage

All Blocks

Note: Attempt all the questions and submit this assignment to the Coordinator of your study centre. Last date of submission for July 2025 Semester is 31 October 2025and for January 2026 Semester is 30 April, 2026.

1. How would you apply the extended marketing mix (7 Ps) to promote a new financial product, such as a savings scheme or loan service, in a competitive market? Discuss with example.

2. As a newly appointed Branch Manager of a public sector bank in a semi-urban area, what specific strategies will you implement to attract and retain customers? Consider local demographics, digital adoption, service delivery, and community engagement in your answer.

3. In the context of rising competition in the banking sector, how can a bank enhance its service quality to improve customer value and satisfaction? Provide practical examples of initiatives or tools that can be used to monitor and boost these key service dimensions.

4. Discuss core customer benefits of investing in insurance products and suggest innovative marketing strategies that could increase insurance penetration, especially in rural or underinsured segments.

5. How is the adoption of emerging technologies such as Al, blockchain, UPI, and mobile banking apps transforming the Indian financial sector? Illustrate with examples how these technologies are improving customer experience, reducing transaction costs, and enabling financial inclusion.

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• IGNOU MMPB 5 Marketing of Financial Services 2025 2026 Solved Assignment

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IGNOU PGDISM Assignments Jan - July 2026 - IGNOU University has uploaded its current session Assignment of the PGDISM Programme for the session year 2025 2026. Students of the PGDISM Programme can now download Assignment questions from this page. Candidates have to compulsory download those assignments to get a permit of attending the Term End Exam of the IGNOU PGDISM Programme.

Download a PDF soft copy of IGNOU MMPB 5 Marketing of Financial Services PGDISM Latest Solved Assignment for Session January 2026 - December 2026 in English Language.

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If you’ve arrived at this page, you’re looking for a free PDF download of the IGNOU PGDISM Solved Assignment 2025 2026. PGDISM is for Post Graduate Diploma in Services Management.

IGNOU solved assignments are a set of questions or tasks that students must complete and submit to their respective study centers. The solved assignments are provided by IGNOU Academy and must be completed by the students themselves.

Course Name	Post Graduate Diploma in Services Management
Course Code	PGDISM
Programm	Courses
Language	English

 

 

 

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