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Merchandise management refers to the process of planning, sourcing, buying, presenting, and controlling the products or goods that a fashion business offers to its customers. It is a strategic function within the fashion industry aimed at ensuring that the right products are available in the right quantity, at the right time, and at the right price, ultimately maximizing sales and profitability. In essence, merchandise management bridges the gap between product creation and consumer demand, ensuring that customer expectations are met while maintaining financial efficiency for the _______ _________ ______ ____ ____ ___ _________.
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