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Merchandise management in the fashion industry refers to the strategic planning, acquisition, control, and presentation of products to ensure that the right merchandise is available at the right time, in the right quantity, and at the right price to meet consumer demand and maximize profitability. It encompasses a range of activities designed to optimize inventory, enhance customer satisfaction, and maintain a competitive edge in a fast-paced and trend-driven market. Effective merchandise management requires a deep understanding of consumer behavior, market trends, product life cycles, and financial planning within the context of fashion retail. One of the primary tasks under merchandise management is assortment planning, which involves deciding the types, styles, sizes, and quantities of products to ______ _________ __________ ________ __________ ______ _____.
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