Total Quality Management

Total Quality Management (TQM) is a management philosophy and approach that focuses on achieving continuous improvement and customer satisfaction through the involvement of all employees in an organization. It is a holistic approach that encompasses various principles, tools, and techniques to enhance product quality, process efficiency, and customer experiences.

TQM emphasizes a customer-centric approach, where the needs and expectations of customers are the driving force behind all business activities. Organizations practicing TQM strive to understand customer requirements and work towards delivering products and services that meet or exceed those expectations. This involves gathering customer feedback, conducting market research, ________ _________ ___ _______ ________ _______ ______.
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