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Omnichannel retail requires a fundamental shift in supply chain strategy because it changes the traditional approach of managing separate offline and online channels into an integrated system that focuses on providing a seamless customer experience across all platforms. In traditional retail, stores and online operations often function independently with separate inventories, logistics systems, and customer management processes. However, omnichannel retail connects physical stores, websites, mobile applications, and other digital platforms, requiring retailers to redesign their supply chain strategies for greater flexibility, visibility, and responsiveness. A major change required in omnichannel supply chain management is the integration of inventory ________ ____ ______ _________ _____ ___ ________ ______ ______ _________.
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