Factors which affect the preparation of forecasting

Forecasting in tourism marketing is influenced by various factors that impact demand, supply, and external market conditions. One of the primary factors is historical data and trends, which help in identifying patterns of tourist arrivals, seasonality, and consumer behavior. Economic conditions also play a crucial role, as factors like GDP growth, inflation, exchange rates, and disposable income levels determine people's ability to ___ ________ ____ _____ _________.
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