Explain the steps of Behaviour Change Communication.

Behavior Change Communication (BCC) involves a strategic approach to promoting positive health behaviors. Here are the key steps in BCC:

1. Assessment: Understand the community's health needs, existing behaviors, and barriers to change. This involves gathering data through surveys, interviews, and focus groups to identify target behaviors and audiences.

2. Design: Develop a communication strategy based on the assessment. This includes setting ______ __________ ___ _________ ________ ________ _________ __________.
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