Explain global orientation and multinational orientation

Question

10 Aug 2021

Answer :

Word Count : 256

This orientation is characterised by a strategy of marketing standardized products in different countries. It is an appropriate orientation when there is little economic reason to offer products or services with special features or locally available options. Manufacturers of office equipment, consumer _________ ________ _______ _____ ____ ____ __________ ____ _________ ____ _________.
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