Distinguish between store vs. non-store retailing with suitable examples. Explain catalog retailing and the various guidelines that a retailer should follow for its implementation.
Retailing is a dynamic and diverse industry that involves the sale of goods and services to consumers for their personal use. It encompasses a wide range of business models and strategies to reach and satisfy customers. Two fundamental classifications within retailing are store retailing and non-store retailing.
1. Store Retailing:
Store retailing refers to the traditional method of selling products and services through physical stores or brick-and-mortar establishments. These stores have a physical presence and provide customers with the opportunity to personally interact with products before making a purchase decision. Store retailing includes various types of stores like department stores, specialty stores, supermarkets, convenience stores, and more.
*Examples*:
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