Discuss the changing role of a sales professional in light of increasi

Question

Discuss the changing role of a sales professional in light of increasing digital marketing.

12 May 2025

Answer :

Word Count : 297

The role of a sales professional has undergone significant transformation due to the rise of digital marketing. Traditionally, salesmanship relied heavily on face-to-face interactions, personal relationships, and persuasive communication skills. Sales professionals acted as the primary link between the company and customers, guiding potential buyers through product knowledge, negotiation, ___ _____ ___ _________ ______ ___ _________ __________ _________ _________ _________.
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