Difference Between Advertising and Public Relations

Advertising and public relations (PR) are both key components of persuasive communication strategies, but they differ in approach, control, and credibility. Advertising is a paid form of communication where a company controls the message, placement, and timing. It is direct, one-way communication intended to promote a product, service, or idea. Since advertisers purchase media space, they have full creative control, ___ ____ ____ ______ _________ ____ ______.
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