Define the term packaging. Briefly discuss its importance in context to food quality

Packaging is the subdivision of the packing function of marketing. It involves more than simply placing products in containers or covering them with wrappers. Philip Kotler defines packaging as an activity which is concerned with protection, economy, convenience, and promotional considerations.Packaging also refers to the process of designing, evaluating, and producing packages.Packaging is the science, art and technology of enclosing or protecting products for distribution, storage, sale, and use. Packaging also refers to _____ _________ _______ ____ ________ _____ ___.
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