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Retail Supply Chain Management (RSCM) refers to the strategic coordination and management of all activities involved in the flow of goods, services, and information from suppliers to the end consumers in a retail business. It encompasses planning, sourcing, procurement, production, logistics, inventory management, and distribution to ensure that products are available to customers at the right time, place, and cost. Unlike traditional supply chain management, which focuses primarily on the movement of goods from manufacturers to wholesalers or distributors, RSCM emphasizes the last-mile delivery and consumer-centric efficiency, as the retail supply chain directly interfaces with end customers. ______ ____ ______ _____ ________ _________ __________ ___ _____ ______.
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