Question

 

Write a note on role of Information and Communication Technology (ICT) in travel and tourism.

06 Mar 2026
Answer :
Word Count : 607
Information and Communication Technology (ICT) plays a crucial role in the development, management, and promotion of tourism undertakings. It has transformed the travel and tourism industry by improving efficiency, accessibility of information, customer service, and overall operational management. ICT refers to the use of digital technologies such as computers, the internet, mobile applications, communication networks, and information systems that facilitate the collection, storage, processing, and dissemination of information. In tourism undertakings such as travel agencies, tour operators, hotels, airlines, and transport companies, ICT has become an essential tool for business operations and decision-making. One of the most significant roles of ICT in tourism undertakings is in information dissemination and marketing. Tourism products are intangible and depend largely on information. ICT enables tourism organizations to provide detailed information about destinations, travel packages, accommodation facilities, transportation, and local attractions through websites, mobile applications, and social media platforms. Tourists can easily access this information __________ ______ _________ _______ __________ _____ ____ _____ __________ ________ _________ ____.
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