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Trademark licensing refers to a legal arrangement in which the owner of a registered or unregistered trademark, known as the licensor, grants permission to another party, known as the licensee, to use the trademark under specified conditions. This permission is typically granted through a formal agreement that outlines the scope, duration, territorial limits, quality standards, and financial terms such as royalties or fees associated with the use of the mark. The ownership of the trademark remains with the licensor, while the licensee acquires a limited right to use the mark in connection with particular goods or services. Trademark licensing is recognized as a crucial mechanism within trademark law, allowing the exploitation of intellectual property without transferring ownership. The concept of trademark licensing is rooted in the fundamental function of trademarks, which is to indicate the origin of goods or services and to guarantee a consistent level of quality to consumers. Unlike assignment, where ownership is transferred, licensing preserves the proprietary interest of the trademark owner while enabling controlled use by others. Licensing ____ ______ __________ __________ ___ _________.
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