Discuss different types of Retail Customers.

How retail store operation is going to be one of the significant platform for integrated planning.

Explain different types of pricing strategy practiced by retailers?

What are the emerging trends in retail marketing? Elaborate with examples.

Explain the different types of retail promotion with examples.

Explain the different fundamentals and needs of advertising in retail?

What is sales promotion? Explain main objectives of sales promotion with examples.

Define personal selling. Explain the various types of personal selling.

Explain the growing importance of retailing.

What are the steps in individual selling? How are they different from the B2B selling?

What are the types of decision-making processes? Explain with an example

Explain the ethical dimensions of retailing. What are the benefits of managing ethics in business.

What do you mean by business ethics. Describe the broad areas of business ethics?

Explain the factors influencing technology selection

Briefly outline the applications of technology in retail industry.

Explain what you do mean by GST? Do you think it benefits the retail industry?

What are the different pricing techniques? Discuss the different pricing techniques followed in supermarket, discount store and hypermarkets.

Why do you think visual merchandising is necessary in the design of a store? Suggest components to be displayed in a particular retailing unit with examples.

What do you understand by sourcing? Describe steps would you intend to adopt in identifying suppliers in a retail unit?

Distinguish between modern retail formats from traditional retail formats with suitable examples.